Since I will be rambling about all manner of pop culture mediums, I thought a brief explanation of my approach to reviewing is in order.
Unless otherwise noted, when I write a review (be it on a movie, book, television series, comic book, etc.), I try and evaluate a work on its merits in comparison to works in the same genre.
For instance, it makes no sense to me to review and evaluate a movie like "Zombieland" against a film like "Citizen Kane." Same medium, completely different genre. It might seem like common sense, but I think some critics unfairly hold all films (and books, and comics, etc.) up to sometimes unrealistic standards.